Your Business Promotion
Putting your video on your website is an excellent way to introduce yourself to your customers and make them more comfortable in doing business with you.

Why do business promotion videos?
If you are a small business just getting started, you probably have a small “startup-sized” budget.  You are not alone.  Amongst all the costs of running the business you have to figure out what your advertising budget is.  Initially it will be small, so leveraging your advertising dollars is critical.

One of the ways to make your advertising dollars go further is by putting business promotion videos on your site.  One of the easiest, and most effective, ways to do this is to first upload your video to YouTube.  It is one of the best video sharing websites and provides great opportunities for small businesses who want to expand their online presence.  Think of YouTube advertising as the ad that never stops running.

Once a video is uploaded to YouTube you have access to the embed code which can then be used to embed your video onto your business website.

Judy, owner of KeepsakePix, talks about putting videos up on your website.

Call us and we  will take your video, produce it, and publish it to YouTube for you.

Click here to see video samples.

Why Should I use Video on my Website?

Video offers a way for you to visually connect with your customers.

• If your video is of you, they can see and hear you and get to know you.
• It gives you a way to let them know who you are.
• Let them see what you have to offer. Do this by offering advice and information.

The human brain is primarily visual

• We learn and remember what we see, often better than what we read.
• Video appeals to those people who don’t want to read long written posts

Video offers a way to get more traffic to your website and ultimately your business.

• Video sharing sites are like free advertising.
• Sharing the link of one of your YouTube videos with your fans or followers helps your video go viral

What kind of video should I use on my website?

• Testimonial videos of your satisfied customers describing why they were so pleased with your product or service
• Introductory video post of yourself welcoming customers to your website and your business.
• Video posts of you sharing information related to your product or service, e.g. a landscape designer showing you the correct way to transplant a plant or tree.
• Video posts giving information on how regulations, laws, or policy changes affect you and your customers.
• Videos that show how to use a product.
• Videos that showcase the products you sell.

I’m sure there are many more useful kinds of video. Do you have other ideas of how a professional video can help your business? Feel free to comment below.